In 1992, the veteran businessman Gideon Lamprecht broke out of his retirement and opened APPLIANCE WORLD cc in Cape Town and later moved it to Velddrif, Laaiplek. With his loving spouse, and partner, Vanessa, they managed the store till October 2014.

Since November 2014 Dr Schalk van der Merwe, PhD, and his family took over the business. Schalk was the managing director of a number of listed and private companies and decided to move his family to a more tranquil and relaxed environment.

The business is well-known for its top service, and friendliness. Today APPLIANCE WORLD cc services the whole of the West Coast from Yzterfontein to Lambertsbaai and from Porterville as far Malmesbury. It stocks the latest brands, models, and competitive pricing. Buildings include a large warehouse to ensure stock at all times. Brands include: Siemens, Bosch, Smeg, Defy, Whirlpool, Samsung, HiSense, LG, and many more.

In addition, the stock also includes assorted furniture, as well as a bedding department, consisting of brands such as Cloud Nine, Serta, Rest Assured, etc.

APPLIANCE WORLD cc has been awarded several certificates by the CHAMBER of Commerce and suppliers. Gideon and Vanessa have also won a total of seven overseas vacation trips, sponsored by GROUP APPLIANCE, for their loyalty and excellence in the appliance industry.